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The effect is almost alienating

Also because it is more difficult to “break through”The effect is  in the media universe. Too much information does not mean better quality of information and algorithms ? more and more often? favor the diffusion of well-crafted entertainment content over “substantial” content.   of course? was this the use of the World Wide Web envisaged by the father of the Internet? Tim Berners Lee ?

Probably not? in fact in the era of influencers ?The effect is  of the speed determined by the “scroll” of our smartphones and by sponsored content? the path for those who believe and work to communicate effectively and clearly is increasingly fraught with difficulties? but not impossible.

The good web is not (yet) dead

In the year that has finally seen us meet again “in person”? we must increasingly refine our writing and editorial skills to be found better. But also not forget? for example? old tools like the newsletter? never dead? indeed even resurrected? as a tool free from kenya phone number library any potential distraction to promptly inform our “followers”.

Identifying with certainty what we want to communicate? which channels and tools are indispensable in this time of crisis and collective change is possible. Speaking to people? not just to “targets” and responding to a specific need makes the difference and must increasingly be our priority.

Elena Zanella Editore presents “Il Bugiardino”? the new testimonials widget book by Stefano Martello

In order to be strong

Become an artist of the word; for the strength of man is in alb directory the tongue? and the word is more powerful than any weapon? warns the vizier Ptahhopte in his Teachings addressed to his son. This is a precious advice? especially in these times in which words seem to have lost their exactitude in so many semantic streams.

Il Bugiardino by Stefano Martello is out today . With 140 pages for the Social Contents of Elena Zanella publisher? it is the fifth book of the publishing house.

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