Today, most large and small brands have Corporate Social Responsibility (CSR) programs, with the
aim of providing positive, high-impact solutions inside. And outside their company.
Many of these initiatives are focused on the areas of education , environment, social issues, gender
equality, construction of sustainable cities, and even the comprehensive development of corporate
employees themselves.
Three media that will boost your initiatives
Web, digital advertising. And social networks. These sweden telegram data three channels must be
The web is the cover letter. It is considered a mandatory necessity.
These are platforms that allow us to clearly. And broadly inform about our programs, how to involve
people to be part of them, and to share results (transparency is very important in CSR as it generates
trust and solidity among visitors to the page.)
In the technical part, emphasis is placed on. And fact that websites must be visually attractive,
accompanied by a meaningful user experience , plus a simple, direct and easy-to-remember domain.
This is important as it allows budgets to be organised.
Exclusive networks for your CSR campaign
Have an editorial calendar
Order and meaning of the content to jiangxi mobile phone number list be shared each month through different digital media.
Documenting the actions
Any type of activation, event , alliance management or program.
audiovisual and digital level. This is a good practice as it is the beginning of generating image and clip
banks for multiple functions.
Applying Storytelling to content
The art of storytelling in advertising.
There are cases of fundraising campaigns. And you can also publish articles on other sites include storytelling and cause many people to allocate
large amounts of money to the cause they are dealing with.
Brand references to visualize the way they carry out their CSR advertising campaigns are Greenpeace,
La Patagonia, Global Citizen. And ONE CAMPAIGN.
Corporate Social Responsibility programs are proposals that seek to solve different challenges, change
paradigms and generate new cultures.