Design some of your content to generate reactions. Content with high engagement rates (reactions, likes, comments, shares) gives your future content better visibility in the Facebook news feed. Ask for user opinions, share polls, and always respond.
In the example above, beauty company Glossier asked their audience a question, which naturally prompted more reactions and comments on the post.
Facebook Ads increase the effectiveness of your organic marketing efforts.
You can create personalized ads that reflect people’s interests and previous interactions on your website.
To do this, use a Facebook Pixel , a small piece of code bc data philippines that you install on your website. It tracks your site visitor’s behavior and allows you to retarget them with carousel ads and dynamic ads for products they’ve viewed previously.
Let’s take an example. Let’s say you searched for a pair of Mejuri earrings and saw these Cabochon Studs that you really liked.
Improve online visibility
You don’t buy them, but you still went to the product page to read the product description. Soon enough, you see this carousel ad in your Facebook news feed.
mejuri carousel advertising
It’s thanks to a Facebook pixel that you see this personalized ad. They’re easy to create and install and they work.
Note: To install your Facebook pixel in your Lightspeed qatar numbers eCom online store, log in to your back office and go to Settings > Web Statistics > Facebook Pixel and paste your Pixel ID.
There’s a lot to know about Facebook ads, but this guide from Disruptive Advertising can help you get started.
Use Instagram to boost your online visibility
Alongside Facebook, Instagram is currently one of the tv sales in my country are still top platforms for e-commerce, with 70% of consumers using it to discover new products. This is further reinforced by the shopping feature in stories and posts , which allows consumers to purchase tagged products directly within the app.